FINAL PROJECT: Objectives

·      Create warm, fun, and enthusiastic environment for clients

·      Provide entertainment and social diversity of all backgrounds and ages.

·      Provide consultations to clients, with product knowledge and demonstrations.

·      Provide Benefits and incentives to employees for longevity in the company that work to provide the consumer service.

These objectives will provide a fun atmosphere that will strike the consumer's interest to try the product out and experience the product. 

"Secondary data provide a good starting point for research and often help to define research problems and objectives."

(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 9.5.6).

"After the problem has been defined carefully, the manager and researcher must set the research objectives. A marketing research project might have one of three types of objectives."

(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 9.5.3).