Product quality and improvement are important parts of most marketing strategies. However, focusing only on the company’s products can also lead to marketing myopia. For example, some manufacturers believe that if they can “build a better mousetrap, the world will beat a path to their door.”
(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 6.4.5.2).
Furthermore, a better mousetrap will not sell unless the manufacturer designs, packages, and prices it attractively; places it in convenient distribution channels; brings it to the attention of people who need it; and convinces buyers that it is a better product.
(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 6.4.5.2).
(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 6.4.5.2).
Furthermore, a better mousetrap will not sell unless the manufacturer designs, packages, and prices it attractively; places it in convenient distribution channels; brings it to the attention of people who need it; and convinces buyers that it is a better product.
(Marketing: An Introduction for Education Management Corporation, 10th Edition. Pearson Learning Solutions 6.4.5.2).
Hair Products offers a tremendous collection of hair spray and hair spray products that fit your hair type and hair care routine. Specifically, we offer the best in Hair Spray, styling Spray,hair mousse, hair protective, hair styles, and hair styling gel products. We carry the best names in hair spray and hairspray products as well, including Sebastian hair spray and other products.
No comments:
Post a Comment